9 Articles

Our Blog

Insights, tutorials, and perspectives on modern web development, digital transformation, and technology strategy.

LvlUp Handyman website hero section with bold geometric design and interactive search

Building a Handyman Site That Doesn't Look Like Every Other Handyman Site

A straightforward look at building LvlUp Handyman's website—distinct visual identity, interactive service search, and why intentional design choices help businesses stand out in crowded markets.

Lorenzo Villalobos · October 20, 2025

Case Study

· 11 min read

Road to Vector 2.0

A write-up of what we did to get here: design language, tooling, and the decisions that shape how we build. No fluff, just the approach, the obstacles, and how we got past them.

#web-development #design #case-study +2

Lorenzo Villalobos

Owner & SR. Developer

February 8, 2026

Case Study

· 10 min read

Learning Shopify: 8 Hours of Liquid Templates and E-commerce Development

My journey learning Shopify development by building a custom theme from scratch instead of using embedded widgets, and what I discovered about handling complex Printful variants, bilingual content, and brand consistency.

#case-study #shopify #e-commerce +4

Lorenzo Villalobos

Owner & SR. Developer

October 20, 2025

Hero section of the book launch site showing clean design with accessibility features

Case Study

· 9 min read

Building a Book Launch Site That Actually Respects Its Users

How we achieved 99/100/100/100 Lighthouse scores (Performance, Accessibility, Best Practices, SEO) while building a bilingual, dark-mode-enabled book launch site with Astro.js. No compromises on user experience.

#case-study #astro #accessibility +4

Lorenzo Villalobos

Owner & SR. Developer

October 18, 2025

Personal

· 5 min read

The Crash Out

Reflections on losing my job, finding liberation in uncertainty, and rediscovering what it means to be my own best client after years of being a passenger in someone else's journey.

#career #personal-reflection #entrepreneurship +1

Lorenzo Villalobos

Owner & SR. Developer

October 12, 2025

Case Study

· 9 min read

Why I Spent 18 Hours on a 'Simple' Translation Project

The Chorotega Hotel needed their website in Spanish. I could have used a plugin and been done in an afternoon. Here's why I didn't, and what that decision means for their business.

#i18n #astro #web-development +2

Lorenzo Villalobos

Owner & SR. Developer

October 11, 2025

Development

· 4 min read

Are We Racing to the Middle? A Developer's Take on AI

A reflection on the rise of AI in development, the rush for efficiency, and the importance of maintaining standards, deep understanding, and personal growth in a rapidly changing industry.

#ai #developer-experience #business-strategy +1

Lorenzo Villalobos

Owner & SR. Developer

October 2, 2025

Case Study

· 5 min read

Building the New Vector Site: A Look Under the Hood

A personal walkthrough of the tech stack, design choices, and development process behind the new Vector website, built with Astro, React, Tailwind, and a whole lot of care.

#web-development #astro #react +5

Lorenzo Villalobos

Owner & SR. Developer

October 2, 2025

Development

· 5 min read

What I Learned Over the Last 413 Hours of Programming

Personal reflections and hard-earned lessons from a year of intensive coding, hitting #1 on Costa Rica's Wakatime leaderboard, and what really matters beyond the metrics.

#developer-experience #career-advice #programming-tips +1

Lorenzo Villalobos

Owner & SR. Developer

September 6, 2024

Our Blog

Building a Handyman Site That Doesn't Look Like Every Other Handyman Site

Road to Vector 2.0

Learning Shopify: 8 Hours of Liquid Templates and E-commerce Development

Building a Book Launch Site That Actually Respects Its Users

The Crash Out

Why I Spent 18 Hours on a 'Simple' Translation Project

Are We Racing to the Middle? A Developer's Take on AI

Building the New Vector Site: A Look Under the Hood

What I Learned Over the Last 413 Hours of Programming

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Our Blog

Building a Handyman Site That Doesn't Look Like Every Other Handyman Site

Road to Vector 2.0

Learning Shopify: 8 Hours of Liquid Templates and E-commerce Development

Building a Book Launch Site That Actually Respects Its Users

The Crash Out

Why I Spent 18 Hours on a 'Simple' Translation Project

Are We Racing to the Middle? A Developer's Take on AI

Building the New Vector Site: A Look Under the Hood

What I Learned Over the Last 413 Hours of Programming

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